privacy notice
Last Updated: 01-01-2020
New Ventures PVT Holding LLC and our brand B-fit (“B-fit”) values the trust you place in us when you provide us with your personal information. We take your privacy seriously and are committed to protecting it.
This Privacy Notice applies to any information, including personal information, B-fit collects online, including through our websites and mobile applications, and offline, including through our consumer product helpline.
This Privacy Notice explains:
- What information may be collected and the means of collection
Your information may be collected in several ways, for example, when you provide information to us (such as name, date-of-birth, mailing address, and email address or other personal information); when you use or interact with our websites, mobile applications, products or services, general non-personal and other information about your use of our websites, mobile applications, products or services may be collected (such as IP addresses and device IDs) through the use of automated technology like cookies and beacons; and when information is collected from publicly available sources or shared with us by other sources. Click here to read more. - How we use information
We may use information for various purposes described in more detail below, including providing you with information about our company, products, promotions and other special offers, personalizing your website experience, delivering more relevant advertising content to you in our websites, third party websites or social media platforms, and conducting research and analysis on our websites, products, marketing efforts and sales. Click here to read more. - When we share personal information
We do not sell or rent your personal information to other companies, as those terms are generally understood. We may share your personal information with (1) your consent, (2) our subsidiaries and affiliates, (3) our partners, advertisers or other companies for business or operational purposes, (4) vendors providing services on our behalf, and (5) others to comply with legal obligations. Our purposes for sharing personal information vary in each of the categories above and are described in more detail below. Click here to read more. - How we safeguard information
We use industry-accepted security measures to help protect your personal information from unauthorized access, alteration, loss, or misuse. Click here to read more. - More on cookies, beacons, and how to stop automated collection of information
Automated technology (e.g., cookies and beacons) is used to collect general non-personal and other information and, in some cases, online identifiers like IP addresses and device IDs. Click here to read more. - More on online advertising on unrelated websites (targeted advertising) and how to stop its delivery
We use information collected through automated technology (e.g., cookies and beacons) to engage in targeted advertising. Click here to read more. - What laws govern the operation of our Company’s websites and international transfers of personal information
Our websites are governed and operated in accordance with the laws of the United States, while designed to be compatible with the laws of the countries in which we operate. Click here to read more. - How we will inform you of changes to this Privacy Notice
We may change this Privacy Notice at any time. If we make material changes, we will seek to provide you with reasonable notice of the changes. Changes will be effective immediately upon the posting of the revised Privacy Notice on our corresponding websites. Click here to read more. - How you can communicate with us about this Privacy Notice or your personal information
This Privacy Notice contains contact information if you have any questions or concerns about this Privacy Notice or your personal information. Click here to read more. - Country and State Specific Information
Note that the laws of certain countries and states may require that we set out specific information in this Privacy Notice as it relates to such countries or states. Click below to read that information for those jurisdictions. Such location-specific information is part of this Privacy Notice and applies to information collected by B-fit only if and to the extent the laws of the applicable jurisdiction require such application.
B-fit websites may contain links to websites owned or operated by other companies. Those websites may collect data independently of B-fit. Please be aware that we do not control and are not responsible for the content, privacy policies, or practices of the websites of other companies. You should review the privacy notices of these websites before deciding whether to submit information to them.
PLEASE NOTE THAT OUR WEBSITES AND MOBILE APPLICATIONS ARE NOT INTENDED FOR CHILDREN. IF YOU ARE UNDER THE AGE OF 13, PLEASE DO NOT PROVIDE INFORMATION OF ANY KIND. HOWEVER, LAWS APPLICABLE IN CERTAIN COUNTRIES AND STATES MAY RESTRICT THE COLLECTION OF PERSONAL INFORMATION FROM OLDER INDIVIDUALS AND WE INTEND TO COMPLY WITH THOSE LAWS. YOU SHOULD REVIEW THE “COUNTRY AND STATE SPECIFIC INFORMATION” SECTION BELOW. PLEASE DO NOT PROVIDE INFORMATION OF ANY KIND IF YOU ARE UNDER THE AGE OF CONSENT UNDER SUCH APPLICABLE LAWS. WE DO NOT COLLECT PERSONAL INFORMATION FROM ANY PERSON WE ACTUALLY KNOW IS A CHILD UNDER THE AGE OF 13 (OR OTHER APPLICABLE OLDER AGE OF CONSENT).
PLEASE READ THIS PRIVACY NOTICE CAREFULLY, BECAUSE BY USING OUR WEBSITES AND MOBILE APPLICATIONS YOU ARE ACKNOWLEDGING YOU UNDERSTAND AND AGREE TO THE TERMS OF THIS PRIVACY NOTICE.
WHAT INFORMATION MAY BE COLLECTED AND THE MEANS OF COLLECTION
Your information may be collected in several ways, including: when you provide information to us, when information is collected automatically, or when information is shared with us by another company.
- Information you provide to us
We collect information, including personal information such as name, date-of-birth, mailing address, and email address, when you provide it through registration to receive emails, request information, submit comments, sign up for an account on our websites or mobile applications, submit product reviews or participate in a promotion (e.g., contest or sweepstakes) or survey. For example, if you are on the website of a TV network, viewing B-fit content such as a product promotion, and you opt-in to receive information from B-fit, the TV network website will share information you provided with us so we can contact you as requested.
If a B-fit website offers shopping or other commercial services, you will use an order-form to request information, products and services. We will collect information relating to the transaction, including order information and shipping address. In some cases, the order-form may ask that you establish an account with a username and password. The order-form may ask you to provide financial information, like account information (including username and password) or credit or debit card numbers, the expiration date of your credit or debit card, the name on your credit or debit card, your billing address, or other payment information. This information is transmitted to us or our service providers through a secured browsing session. Do not send us any financial information outside the secured browsing session.
We maintain websites to support our business-to-business customers and end-users of our products and services in segments such as industrial, institutional and healthcare. If you are accessing our websites on behalf of a business, we may also collect your work contact information (including email address and telephone number), your title or role and details about such business. Websites intended for businesses may also provide the ability to create an account in order to access certain services and content.
We maintain certain websites for employee recruitment, including announcing job opportunities and allowing submission of applications online. If you use such websites you will be asked to create an account to manage the application process and, if you elect, to set up job alerts. You will also be asked to provide contact information, as well as other information relevant to your application, such as a resume or curriculum vitae.
Providing personal information to us is purely optional. However, if you refuse to provide details that are essential (e.g., as may be identified in a registration form or for the purposes of completing a requested transaction), it would be impossible to use some of the features and functions of the website or mobile applications and/or to benefit from our services or promotions (for instance, by not being able to participate in a sweepstakes or contest or not being able to purchase products online) or participate in certain games or other online experiences.
- Information collected automatically
We, as well as agencies, advertisers and/or service providers, may place cookies, beacons or other tracking technologies in your browser to automatically collect general non-personal and other information when you visit one of our websites (more on cookies, beacons, and how to stop automated collection later in this Privacy Notice). Online identifiers, like your IP addresses and device IDs, which in some jurisdictions may be considered personal information, may also be collected through the use of automated technology when you visit on of our websites or use our mobile applications – see more regarding the collection of IP addresses and device IDs and the ability to associate website browsing or mobile application usage habits with your individual personal computer or other device in this section below.
In cases when you are on the website of one of our promotional or advertising partners, our cookies or beacons may be placed on your computer via B-fit content that you may be viewing (e.g., a product promotion or advertisement).
Information collected by cookies, beacons or other automated technology may be used by us or our promotional or advertising partners to deliver targeted advertising to you. The practice of displaying advertisements on the websites of unrelated companies is called targeted advertising (more on on-line advertising on unrelated websites (targeted advertising) and how to stop its delivery later in this Privacy Notice).
The type of information that may be collected automatically includes:
- internet browser type
- computer or device type
- IP address**
- **NOTE: An IP address is a number that is assigned to your computer by your Internet Service Provider (ISP) so you can access the internet. Some ISPs assign a new IP address every time you access the internet while other ISPs assign you the same number every time you access the internet. In instances when you are assigned the same IP address, it is possible for information about your browsing habits to be associated with your individual personal computer.
- device ID**
- **NOTE: A device ID is a unique number associated with your device. As a result it is possible for information about your use of mobile applications to be associated with your individual device.
- operating system
- browsing behavior, like referring website information, webpages visited, content viewed or downloaded, time spent on the site and links clicked
- purchasing behavior, including items placed in shopping carts and items abandoned
- date and time of visits
- geographic location, such as country, city and zip (or postal) code
This information helps us provide a better website experience by analyzing the performance of our websites, diagnosing problems with our servers, evaluating site navigation and better understanding the demographics of our site visitors so we can provide more relevant content, functionality and offers.
B-fit also makes available mobile applications for use on your phone or other mobile devices, including for the purposes of participating in promotions, games and other online experiences, connecting to “Internet of Things” or “smart” devices, or otherwise using services we make available to you. In order to use some of the features and functions we may use technologies that automatically collect information from your device when you use the mobile applications, including your mobile device type, information about your device’s operating system, how you use the mobile application or device, and your general geographic location.
- Information shared with us by other sources
We may receive information about you from other sources such as online retailers, public databases, data aggregators or resllers, or companies/websites where you have consented to have your information shared with other companies. For example, if you are on the website of a TV network viewing content from a TV show, you may have an opportunity to sign-up to receive periodic communication/news about the TV show. While you are registering, the TV network also may ask you if you would like to have your information shared with the TV network’s partners. If you consent to do so and B-fit is one of the TV network partners then we may receive some of your information.
We may also receive information about you from social networking sites if you or other users (e.g., your “friends”) give us access to your profiles, comments, or “connections”, if you “like” us, if you enage with our advertising content on these plarforms, or if you choose to participate in a B-fit sponsored page or program residing in a social networking site (e.g., B-fit’s Facebook page). The type of information that we may receive includes comments you have posted or shared, interests, location, direct messages you send to us, and if you took an action within or linking from our advertising content. You should review the privacy policies and applicable terms of the social networking sites and adjust your settings as appropriate.
Our websites may also have “plugins” and other website features from other companies, such as the Facebook “Like” button and Facebook Conversations and other features which allow for login or other website functionality or interactions with social networking sites. These “plugins” and features, including their operation and use, and the information you provide to those other companies as part of their use, are governed by their privacy policies and practices. Please be aware that we do not control and are not responsible for the privacy policies or practices of such parties. You should review the privacy notices and applicable terms before deciding whether to use “plugins” or other website features from other companies.
We also use the services of companies who administer rewards and other incentive programs that enable the delivery of customizable and real-time content and offers to participants in their programs, including coupons and rebates. Such companies collect and share information about your purchasing habits. In some cases, this may include precise geographical location information from your phone or other mobile device in order to deliver relevant real-time content and offers to you. You should review the privacy policies and applicable terms applicable to such programs before agreeing to participate.
HOW WE USE INFORMATION
We may use information for various purposes to:
- respond to your questions and requests,
- provide you with information about our company, products, services, promotions and other special offers, including through the delivery of targeted advertising,
- review ad performance, delivery verification and measurement,
- personalize your website experience through tailored content, ads and offers,
- help you locate stores near you that sell our products,
- communicate with you about your account and other matters, and in our discretion, changes to any B-fit policy that may affect you,
- conduct research and analysis related to, and manage and improve, our websites, mobile applications, products, services, advertising, ecommerce product listings, promotions and sales, and understand how you interact with us through social media platforms, including, for example, to make our websites and mobile applications easier to use with better content by understanding how people use our websites, mobile applications, products and services and engage with us using social media and advertising,
- process transactions and ship products to you,
- manage online communities for the sharing and exchange of reviews, comments, feedback, ideas, and other user generated content,
- administer programs and promotions for which you sign up, including sweepstakes and contests, and mobile applications for games and other online experiences,
- implement other activities disclosed at the time you provide your information,
- implement social networking features you have activated, and/or
- combine all the information we collect or receive about you for any of the foregoing purposes.
To the extent that you provide us with financial information in connection with shopping or commercial services, we will use the financial information to process orders and bill you for products and/or services. By submitting your account or credit or debit card number and related personal information, you are authorizing our store to give that information to our service providers and the merchant and credit card company for order confirmation and fulfillment, identity verification and managing risk and fraud.
HOW WE SAFEGUARD INFORMATION
We take information security seriously and use industry-accepted security measures to help protect your personal information from unauthorized access, alteration, loss, or misuse. For example, we store personal information on computer systems with limited access and these systems are located in controlled facilities. When we transmit very confidential information (e.g., a credit card number) over the internet, we protect it through the use of data encryption methods.
Please remember not to ever send your credit card numbers, social security, or any personal passwords through unsecured email. Also remember not to ever share your passwords, never leave your computer unattended, and always log-out when you are done using it.
WHAT LAWS GOVERN THE OPERATION OF OUR COMPANY’S WEBSITES AND INTERNATIONAL TRANSFERS OF PERSONAL INFORMATION
Our websites are governed and operated in accordance with the laws of the United States, while designed to be compatible with the laws of the countries in which we operate.
Because we are an international business, the computer servers that support our websites and process your personal information may be located outside the country from which you accessed our websites and your information was collected. Consequently, your personal information may be processed, maintained and/or transferred abroad in and to another country that does not have the same privacy laws as your country of residence. If so, we will handle your personal information in accordance with this Privacy Notice.
Be aware that by using our websites or providing us with information, you are: (a) agreeing that our websites are subject to the laws of the United States, and (b) consenting to the collection, processing, maintenance and transfer of such information in and to the United States and/or other countries.
Note that the laws of certain countries and states may require that we set out specific information in this Privacy Notice as it relates to such countries or states. Click below to read that information for those jurisdictions. Such location-specific information is part of this Privacy Notice and applies to information collected by B-fit only if and to the extent the laws of the applicable jurisdiction require such application.
HOW WE WILL INFORM YOU OF CHANGES TO THIS PRIVACY NOTICE
Please note that we reserve the right to change this Privacy Notice, at any time. To the extent that we make material changes, we will seek to provide you with reasonable notice of the changes. Changes will be effective immediately upon the posting of the revised Privacy Notice on our corresponding website. Please check back from time to time.
HOW YOU CAN COMMUNICATE WITH US ABOUT THIS PRIVACY NOTICE OR YOUR PERSONAL INFORMATION
If you have any questions or concerns about this Privacy Notice or your personal information, please let us know by contacting us at the below email and mail addresses and your request will be handled by our customer service center in the United States:
By email: privacyinquiries@drinkbfit.com.au
By mail: c/o B-fit - Privacy Inquiries
1525 Howe Street MS048
Racine, WI 53403
USA
By phone or web form: Click here to visit our “Contact Us” page and find out if there is an option enabled to contact us by phone or web form in your location.
Note that the applicable laws of certain jurisdictions may grant you rights, including, if applicable in your jurisdiction, the right to request us:
- to provide you with information about the categories and specific pieces of personal information we have collected about you, our use and processing of such personal information, including the purpose of our use and processing, information on the source from which we obtained your personal information, how we use and process your personal information and the categories of other parties with whom we share or disclose your personal information, and to obtain a copy of the personal information we have about you;
- to correct or update your personal information;
- not to contact you in the future;
- to delete your personal information;
- to stop the use and processing, including the sharing or disclosing, of your personal information; and
- to notify any change or requirement of deletion to another party with whom we shared or disclosed your personal information.
Not all such rights may be applicable in your jurisdiction; B-fit will comply with applicable laws. You should review the “Country and State Specific Information” section below.
Prior to responding to a request we may need to ask for additional information to verify that the request comes from the individual to whom the personal information pertains or an authorized representative. We will seek to minimize the information we collect for purposes of verifying such identity and authorization, but the level of verification needed will depend on various factors, including the type of request and the sensitivity of the personal information. In some cases, we may need to request a government-issued identification for identity verification. Any personal information we collect in connection with such verification will be used only for the purposes of responding to the request.
Please be aware that in accordance with our routine record keeping, at our discretion and from time-to-time, we may delete records that contain information.
COUNTRY AND STATE SPECIFIC INFORMATION
The following location-specific information is part of this Privacy Notice and applies to information collected by B-fit only to the extent the laws of the applicable jurisdiction require such application.
AUSTRALIA -
To the extent required by applicable Australian law, we will take such steps as are reasonable to ensure an overseas recipient to whom we disclose your personal information complies with applicable Australian law in relation to your personal information. This may not apply, for example, where you have provided consent in accordance with Australian law.
If you request information about our processing of your personal information and we are not required to provide you such information under applicable Australian law we will instead provide you with written notice of this.
In the alternative of correcting or updating your personal information as requested by you, we may instead provide you written notice of this and you may further request us to associate with your personal information a statement that the information is inaccurate, out-of-date, incomplete, irrelevant or misleading and we will take reasonable steps to associate such statement with your personal information.
Also note that applicable Australian law may grant you the right to request further information about how we deal with a privacy complaint. If you have questions regarding the foregoing, or any complaints about an alleged breach of privacy laws in Australia, please contact us as indicated in this Privacy Notice.
CANADA -
Your personal information may be maintained in or be accessible from our offices at Racine, Wisconsin, USA and other locations outside of Canada. You should be aware that privacy laws in such countries differ from the Canadian privacy laws and that in some countries your personal information may be accessed by law enforcement authorities or the courts. If you would like to obtain more information about our policies and practices with respect to processing your personal information in such countries, please contact us as indicated in this Privacy Notice.
You can also learn more about third party ad serving and how to limit related advertisements at https://youradchoices.ca/, the official website of the Digital Advertising Alliance of Canada’s Self-Regulatory Program for Online Behavioural Advertising.
CANADA -
Vos informations personnelles peuvent être conservées dans nos bureaux ou être accessibles depuis ceux-ci, situés à Racine, dans le Wisconsin, aux États-Unis et autres sites en dehors du Canada. Vous devez savoir que les lois sur le respect de la vie privée dans ces pays diffèrent des lois canadiennes sur le respect de la vie privée, et que dans certains pays, des autorités d’application de la loi ou les tribunaux peuvent accéder à vos informations personnelles. Si vous souhaitez obtenir plus d’informations sur nos politiques et pratiques relatives au traitement de vos informations personnelles dans ces pays, veuillez nous contacter, comme indiqué dans le présent Avis de confidentialité.
Pour de plus amples informations au sujet des annonces publicitaires émanant de tiers et sur la façon de les limiter, consultez https://youradchoices.ca/fr/, le site internet officiel du programme d’autoréglementation sur la publicité comportementale en ligne de l’Alliance de la publicité numérique du Canada.